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Garamond is a typeface first introduced by Claude Garamond when he cut types for a Parisian scholar-printer. Sixty years after Garamond’s death Jean Jannon created a set of typefaces similar to garamond, but were more asymmetrical and irregular in slope and axis. The typeface disappeared for two hundred years and when it resurfaced it was wrongly attributed to Claude Garamond until 1972. The typeface is a serif font that has thicker tails, stem, and shoulders with thinner strokes for bars, cross bars, and terminals. keywords: sleek, contrast, thin

Serifa is a typeface designed in 1966 by a Swedish designer, Adrian Frutiger. It is based off of Frutiger’s earlier typeface, Univers, and was designed for the Bauer foundry. It is a slab serif font typeface with humanistic forms that make it easier to read than most slab serif fonts. This makes it readable for headlines and logos. keywords bold, consistent, strong

Platelet is a typeface designed by Conor Mangat when he attended a 4-day workshop to create a typeface for a specific outdoor purpose at CalArts in October 1992 . Mangat based platelet off of characters found on California’s license plates and  Emigre decided to put it on the market in July 1994. The font is unique for its direct imitation of license plate lettering as the letters were traced on wax paper. keywords: curvy, robotic, fun